Google LSA

Your ranking is determined by several factors that help Google match local businesses with customers. Factors that can affect your ranking are:

• Your proximity to potential customers' locations.
• Your review score and the number of reviews you receive.
• Your responsiveness to customer inquiries and requests.
• Your business hours
• Whether or not we’ve received serious or repeated complaints about your business.

It largely depends on the daily search rate on Google, which is constantly changing. The targeting areas and the populations you target will also affect the results.

Our Google LSA services include:

• The creation of your LSA account and new ads if you don't have one.
• Maintenance of expiring documents, real-time feedback, suggestions, or change requests.
• Communicating with Google to ensure your account is set up properly.

Yes, but it might take some time to be reviewed by Google. We strongly recommend that clients select the phone number to be used at the initial set-up stage and not change it.

Task your current and previous clients to rate you on Google. You can also send the review links to your local friends and colleagues to get more reviews and higher ranks. Remember, only local reviews contribute to your rating. The shareable link can be created on the dashboard of your LSA account.

Yes. This is something the LSA platform is capable of in the United States. However, these leads are only visible in your LSA dashboard and need to be responded to within 24 hours to maintain that pickup rate.

The budget of Local Service Ads can vary depending on the specific business and location, as well as the competition in the target market.

The recommendation will always be a minimum monthly budget that will allow your ad to have enough impression rates and get enough leads. Please contact our team to receive an exact number for your service area.

Email dma@lofty.com and our team will adjust your budget within 24 hours. You can also predict your possible budget here. 

Valid LSA calls are interested clients in areas that you service. Invalid LSA calls are any other inquiries such as spam, services you don’t offer, or areas you don’t service. Only valid leads will be charged.

Yes, we can transfer an existing LSA account into the Lofty system for management. There will be no $99 setup fee associated with transfers.

Yes. We can choose what audience and service that your agency is mainly aimed at.

You can email any LSA questions to dma@lofty.com.

Unfortunately, there is no way to block these calls as of now. Google LSA is an organic traffic ad, which means we cannot control who will call you via your ad or what they will call you about. But usually, Google will not charge you for spam calls. This is up to Google to decide and Lofty cannot be responsible for calls that are not directly associated with Real Estate.

If you receive an invalid charged lead, you have 30 days to dispute the charge in your account from Google. Credit requests for invalid leads won’t be considered after 30 days.

You can choose wherever you want to target if you are sure you have valid licenses. You can also serve multiple cities/states at the same time, but you can only have one phone number associated with one LSA account.

No. LSA for the real estate industry is only available in the United States as of now.

LSA can be seen as a variant of PPC. Like PPC ads, LSAs are triggered when a search is performed on Google using certain trigger keywords/terms. These trigger keywords include combinations of "realtor" or "real estate" and target areas, such as "realtor in San Jose, California" or "top real estate near me".

Your LSA dashboard is accessible through the following link: https://ads.google.com/local-services-ads/

You can also get access to the LSA account by downloading the official App of LSA on your smartphone/tablet from Google Play Store or Apple App Store.

We can transfer the management access to you. If you choose to forgo the transfer, then your account will be paused.

This time depends on several factors. Usually, we will create your unique LSA account within 24 hours of receiving the information form and other relevant documents from you, and Google will review your license and proof of insurance within 48 hours. You might also be required to submit the proof in person to pass the background check of your business through a third-party company, Evident, that works with Google. Generally, we will complete all the setup and get the ads up and running within 1 week. In some cases this may take longer do to the verification process.