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  • Who We Help
    For Agents For Agents

    Automate your marketing programs, capture and convert more leads into deals.

    For Teams For Teams

    Streamline your sales process, maximize collaboration, and increase sales volume.

    For Brokers For Brokers

    Boost agent productivity, lower operating costs, and accelerate profitable growth.

    For Lenders For Lenders

    Partner with agents, receive shared leads, and grow your loan pipeline with a free companion CRM.

  • Solutions
    Lofty AI Lofty AI

    Put your business growth on auto-pilot with Lofty AI.

    Agentic AI Platform Agentic AI Platform

    Our award-winning, Agentic platform for real estate professionals.

    Lead Gen Services Lead Gen Services

    Be seen everywhere your clients are searching — and turn that visibility into your next closing.

    Website Services Website Services

    Hyperlocal websites built to be found and used, across search and AI answer engines.

    Multi-Channel Advertising

    Reach buyers on Google, Facebook & Microsoft — every channel managed, every lead in one CRM.

    OpenAI AdsNew

    Managed ChatGPT ads that put your name in front of buyers at the deciding moment.

    Lofty Blast

    One click turns a new listing into Facebook & Instagram ads and email.

    Own Your ZIP Code

    Facebook ads + direct mail postcards that farm your exclusive ZIP code for seller leads.

    Social Ads

    Managed Facebook & Instagram ads — sphere referrals and MLS-driven buyer & seller leads.

    Google LSA

    Google Screened — position zero above every ad, pay only for verified buyer calls.

    Overview

    Flexible and scalable AI solutions that save time and boost productivity.

    Cowork

    Streamline daily business operations and maximize productivity.

    Sales Agent

    Your very own virtual ISA, working 24/7 to capture and convert more leads into appointments.

    Social Agent

    Your always-on digital marketing assistant, to amplify your brand across social media and boost lead generation.

    Homeowner Agent

    Turn your database into an always-on seller pipeline—no manual outreach or management required.

    Custom Agents

    Build an AI agent for the repetitive jobs only you do—set it up once and it just runs inside your CRM.

    Agentic Real Estate CRM

    Powered by AI, our Smart CRM is designed to identify and develop sales opportunities.

    Power Dialer

    Easily scale outbound communications to your leads, team members, and loyal customers.

    Smart Plans

    Automated, multi-step workflows that nurture every lead across email, text, calls, and direct mail — with built-in AI.

    Hyperlocal Website

    A done-for-you, hyperlocal IDX website built on Lofty to make you the local expert.

    WordPress IDX Plugin

    Lofty’s IDX Plugin provides a seamless integration between WordPress websites and our award-winning Agentic platform.

    Social Studio

    Put social on autopilot with a fully automated social media marketing tool.

    Transaction Management

    Streamline transactions from start to finish with paperless tools, and a full reporting suite.

    Mobile Apps

    All the power of our award-winning platform in the palm of your hand.

    Closely App

    Deliver an elevated, mobile-optimized home search experience for your customers.

    Back Office 

    From first interview to closed transaction, we handle the operations so you can focus on growing your business.

    Website Design Services

    A done-for-you, hyperlocal real estate website designed around your brand.

    AEO for Real Estate

    Be the agent AI recommends first, across ChatGPT and other answer engines.

    GEO for Real Estate

    Get recommended by AI search — the content generative engines want to quote.

    SEO for Real Estate

    Be the agent Google shows first, with local SEO built into every page.

  • Pricing
  • Resources
    Blog

    Stay informed with the latest on real estate technology, growth strategies, marketing, and more.

    Success Stories

    Hear directly from top real estate teams and brokers who have found success with Lofty.

    Lofty Legends

    Each year we recognize customers who have best leveraged the Lofty Platform to grow their business!

    Lofty LIVE Training

    Customers have access to over 50 LIVE training sessions a week.

  • Partners
    Customer Referrals

    Lofty customers can earn up to $1000 in instant rewards for every successful referral.

    Integration Center

    Join us in bringing value to a community of over 70,000 tech-savvy real estate professionals.

  • Company
    About

    The Lofty origin story.

    Mission

    The vision, mission, and values that guide us.

    Leadership

    Based in Phoenix, AZ our team is committed to driving customer success.

    News

    Stay up to date with Lofty company news.

    Set up & Success Program

    Guided onboarding, data migration, and a success plan that gets your team live fast.

    Brokerage Implementation

    Solution design, custom configuration, and rollout support built for large brokerages.

    Call Center & Email Support

    Real people on phone and email seven days a week, plus 24/7 self-serve help.

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Close More Deals Faster With Mobile

With Lofty, the award-winning, Agentic platform for real estate professionals.

Take Me To App Lofty mobile app
Amplify your Brand across Social Media & Boost Lead Generation
Social Agent is your
Always-On Digital Marketing Assistant
Social Agent digs into your competitors, builds winning content strategies, and hands you a weekly social media marketing plan on a silver platter. From rookie to pro, you’ll breeze through content creation, find your edge, and spot fresh opportunities before the competition does.
Play video Play video

How does Lofty Social Agent transform your social marketing strategy?

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📈 From Insight to Impact: Data-Driven Planning

Lofty Social Agent eliminates guesswork with:

Competitor Analysis, delivering a multi-dimensional report that uncovers content gaps and opportunities within your market.

Post Planner, which then crafts a personalized weekly social media strategy and a full posting schedule, ensuring your content is always on-point and consistently published.

🏠 Listing Tracker: Streamline Your Property Marketing

Track Success and Drive Engagement

Beyond just creating content, Social Agent keeps you connected to your audience. The platform features a dedicated:

Engagement list, providing instant notifications for every like, comment on your social posts, as well as lead views and registrations from your links.

Listing Tracker that centralizes the management and monitoring of your property promotions

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6
Social Channels Synchronized
24/7
AI-Powered Social Marketing
5×
More Social Engagements
300%
Increase in Social Leads

Here are some reasons
why you will love Lofty Social Agent

Checkmark
Boost your content strategy with AI-driven competitor analysis.
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Save up to 15 hours a month with automated social post planning.
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Seamlessly transition from novice to expert with a guided, AI-assisted content management system.
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Generate social posts 3x faster with AI-powered ideas and content templates.
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Turn market insights into actionable content strategies to increase engagement.
Lofty AI marketing content tool

Frequently Asked Questions

Haven't found what you're looking for? Try the Lofty Help Center or contact us
  • What is the Lofty AI Social Agent?
    + -

    The Social Agent is your AI-powered social media assistant that manages your social media presence automatically — creating content, scheduling posts, and publishing consistently to your social accounts without you having to come up with ideas or remember to post.

  • What kind of content does the Social Agent create for me?
    + -

    The Social Agent generates a mix of real estate content tailored to your market — including market updates, buyer and seller tips, listing highlights, and engaging local content. It positions you as an active, knowledgeable presence in your market without requiring you to be a content creator.

  • Which social platforms does the Social Agent post to?
    + -

    The Social Agent works with major social platforms including Facebook, Instagram, Linkedin, Youtube, and Google My Business.

  • Can the Social Agent help me generate leads from social media?
    + -

    Yes — consistent, relevant social posting builds brand recognition with your existing network and surfaces you to their connections through shares and engagement. Over time, this organic visibility drives inbound leads from people who've seen you showing up consistently as a trusted local expert.

  • Do I have any control over what the Social Agent posts?
    + -

    Yes! You can review and approve content before it goes live, customize the types of posts you want, and set preferences for tone and topics. You can run it in full autopilot mode or stay as involved in the content review process as you prefer.

  • How is the Social Agent different from Social Studio?
    + -

    Social Studio is Lofty's broader social media automation tool for scheduling and posting. The Social Agent is the AI layer that generates and personalizes the content itself, making the social program smarter and more tailored to your brand and market. They work together as part of a complete social marketing solution!

Ready to Accelerate your Business Growth?

Complete the form to schedule a demo and one of our solution specialists will reach out to confirm your appointment.

 

We’ll make sure you receive -

  • A personalized tour and guidance from one of our top solutions advisors
  • Guaranteed lowest price on new subscriptions and add-ons
  • Instant access to your new Lofty account upon sign-up
Let's Talk
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Lofty

Who We Help

  • Agents
  • Teams
  • Brokers
  • Lenders

Resources

  • Blog
  • Success Stories
  • Lofty Legends
  • Lofty LIVE Training

Partners

  • Customer Referrals
  • Integration Center

Contact

  • 855-981-7557
  • support@lofty.com
  • 7 Days a Week
  • 8 am to 8 pm Eastern Time

Lead Generation

  • Multi-Channel Advertising
  • OpenAI Ads
  • Lofty Blast
  • Own Your ZIP Code
  • Social Ads
  • Google LSA

Lofty AI

  • Cowork
  • Sales Agent
  • Homeowner Agent
  • Social Agent
  • Custom Agents

Platform

  • Agentic Real Estate CRM
  • Power Dialer
  • Smart Plans
  • Hyperlocal Website
  • WordPress IDX Plugin
  • Social Studio
  • Transaction Management
  • Mobile Apps
  • Closely App
  • Back Office

Company

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