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Lofty AI Index · October 2026

In October 2026, Lofty AI saved real estate agents

131,248hours

of follow-ups, posts, homeowner check-ins and CRM updates that agents didn't have to do themselves.

1.13M

tasks completed by AI

38

task categories tracked

388K

leads got a follow-up from AI

Explore by tasks

  1. Following up with leads387,824 leads got an AI follow-up by text or email
    25,855hrs saved
  2. Keeping homeowners in the loop153,239 homeowners got an AI market update
    25,540hrs saved
  3. Planning the day152,487 morning briefs delivered
    22,873hrs saved
  4. Writing and posting social content63,024 AI-written posts published
    15,756hrs saved
  5. Showing off agents' own listings10,825 listing posts published
    4,510hrs saved
  6. Keeping lead records up to date118,010 lead updates
    3,934hrs saved

Where AI saves agents the most time

The Lofty AI Index by state compares how much work AI did for agents by state.

    Where the hours were saved

    Sales Agent
    56,018hrs saved

    Your virtual ISA: follows up with leads, calls, books and briefs you every morning.

    See the work →
    Social Agent
    31,474hrs saved

    Plans, writes and publishes social content, including every new listing.

    See the work →
    Homeowner Agent
    28,885hrs saved

    Keeps past clients and homeowners warm, and flags who's ready to sell.

    See the work →
    Cowork
    14,871hrs saved

    Ask in plain language, on the web, in the mobile app or in the email and text editor, and it finds leads, writes messages and acts across your CRM.

    See the work →

    Real activity, conservative math

    1. 1

      Count the work

      We count each task the AI completed in October from Lofty platform records: messages sent, posts published, calls connected.

    2. 2

      Price it in minutes

      Each task gets an estimate of how long it takes an agent by hand, with a low, mid and high value.

    3. 3

      Add it up

      Count × minutes gives the hours saved, summed across the three AI agents and Cowork. Headline figures use the mid estimate.

    Mid
    131,248hours saved
    Low estimate69,920High206,368
    • Covers October 1–31, 2026 (UTC). Test and Lofty staff accounts are excluded.
    • Repeated work is counted once where it makes sense: lead follow-up and homeowner emails count once per lead or homeowner per month, not per message.
    • Social posts count once per channel they're published to. Morning briefs count when delivered.
    • Cowork counts each conversation once for each kind of help it gave, across the web, the mobile app, the email and text editor, the help bot and the Cowork workspace. A draft counts only if it wasn't sent another way.

    FAQ

    What is the Lofty AI Index?

    The Lofty AI Index is a monthly report that measures how much work AI does for real estate agents on the Lofty platform. It counts the tasks Lofty’s AI completed, such as lead follow-ups, social posts, homeowner emails and CRM updates, and converts them into estimated hours saved. Results are broken down by AI agent, by task, by type of business and by U.S. state.

    Who publishes the Lofty AI Index?

    The Lofty AI Index is published by Lofty, the AI-powered real estate platform used by agents, teams and brokerages across the United States. The index is built from Lofty’s own platform records of AI tasks completed for its users.

    How often is the Lofty AI Index updated?

    The Lofty AI Index is updated every month. Each edition covers one full calendar month and is published after the month closes, so agents and brokers can track how AI usage in real estate changes over time.

    Why did Lofty create the AI Index?

    Every AI vendor says their product saves time. Almost none of them show the math. We decided to put a number on it, publish it every month, and stand behind it.

    The AI Index is Lofty taking that stand. It turns "AI saves you time" into a figure an agent, a broker or a prospect can check: what the AI did, how many times, and how many hours that work would have taken a person.

    What problem does the Lofty AI Index solve?

    Real estate agents and brokers are told AI will save them time, but there has been little hard data on how much, on which tasks, or for which kinds of businesses. The Lofty AI Index closes that gap with a transparent, recurring measurement of the work AI completes and the hours it gives back to agents.

    Who is the Lofty AI Index for?

    The Lofty AI Index is for real estate agents, team leaders, brokers and brokerage owners who want to understand how AI is being used in real estate. It is also a resource for industry analysts, journalists and technology leaders tracking AI adoption in the housing and real estate industry.

    Are real estate agents actually using AI?

    Yes. The Lofty AI Index tracks real AI activity across Lofty’s platform every month, including lead follow-ups, social posts, homeowner emails, morning briefs and phone calls. It shows that agents at every size of business, from solo agents to large brokerages, hand everyday work to AI and save time.

    How much time can AI save a real estate agent?

    Lofty AI saves real estate agents more than 100,000 hours of work every month, according to the Lofty AI Index. AI completes more than a million tasks a month for Lofty agents. The biggest time savings come from high-volume work like lead follow-up, homeowner emails, daily morning briefs, and social posts.

    Can I cite or share Lofty AI Index data?

    Yes. The Lofty AI Index is published publicly so agents, brokers, journalists and analysts can reference it. When citing figures, please name the Lofty AI Index as the source, include the month the data covers and link back to the Lofty AI Index page.

    How can I start saving time with Lofty AI?

    Real estate agents, teams and brokerages can request a demo from Lofty to see Sales Agent, Social Agent, Homeowner Agent and Cowork in action. The same AI agents measured in the Lofty AI Index can take lead follow-up, social posting, homeowner nurture and CRM updates off an agent’s plate.

    Ready to put Lofty AI to work?

    See how Sales Agent, Social Agent, Homeowner Agent and Cowork can take the busy work off your plate.

    Request a Demo

    Inside the 131,248 hours saved

    What each of Lofty's three AI agents and Cowork did for real estate agents in October 2026.

    Explore by task

    People use AI to automate tasks that support their business. Explore how Lofty AI helps users below.

    Show as a table
    TaskProductCountHours saved

    Explore by Agent

    Lofty's AI Workforce supports users by automating tasks from lead follow-up to social posting to homeowner nurturing and beyond. Explore time saved by Lofty AI Agent below.

    FAQ

    Which AI tools does the Lofty AI Index cover?

    The Lofty AI Index covers Lofty’s three AI agents and Cowork. Sales Agent follows up with leads, makes calls, books appointments and sends a daily morning brief. Social Agent plans, writes and publishes social content. Homeowner Agent nurtures past clients and homeowners. Cowork is the AI assistant agents ask in plain language to find leads, write messages and act in the CRM.

    What tasks does AI do for real estate agents?

    In the Lofty AI Index, AI handles tasks such as following up with new leads by text and email, sending homeowner market updates, delivering daily morning briefs, writing and publishing social media posts, creating listing videos, updating lead records, making phone calls, booking appointments and summarizing calls. The index tracks dozens of task categories in total.

    Which tasks save real estate agents the most time with AI?

    Across Lofty AI Index reports, the biggest time savings consistently come from lead follow-up, homeowner nurture emails, daily morning briefs and AI-written social posts. These are high-volume, repetitive jobs that agents would otherwise do by hand every day, which is why automating them returns the most hours.

    What is Lofty Sales Agent?

    Lofty Sales Agent is an AI agent that works like a virtual inside sales assistant (ISA) for real estate agents. It follows up with leads by text and email, holds conversations, makes AI phone calls, books appointments, keeps lead records up to date and sends the agent a daily morning brief. It is tracked as its own category in the Lofty AI Index.

    What is Lofty Social Agent?

    Lofty Social Agent is an AI agent that plans, writes and publishes social media content for real estate agents. It writes captions, selects photos, posts the agent’s own listings and creates AI listing videos. In the Lofty AI Index, each post counts once per social channel it is published to.

    What is Lofty Homeowner Agent?

    Lofty Homeowner Agent is an AI agent that keeps real estate agents in touch with past clients and homeowners. It sends personalized market update emails, fills in property value, equity and mortgage data, and hands the homeowner off to their agent with an AI summary when they are ready to talk. Its work is measured in the Lofty AI Index.

    What is Lofty Cowork?

    Lofty Cowork is an AI assistant for real estate agents that works across the entire Lofty CRM, on the web, in the mobile app, in the email and text editor and in the Cowork workspace. In plain language, agents can ask it to find and research leads, write and send emails and texts, place and summarize calls, update records, run bulk actions, manage Smart Plans, property alerts and Sales Agent, plan their day from the inbox and calendar, search listings and transactions, research the market, track goals and reports, create content and files, and set up scheduled tasks and custom agents that run automatically.

    What AI does for every size of business

    Solo agents, small teams, growing offices and large brokerages hand different jobs to Lofty AI. Find yours below. October 2026.

    What stood out

    74%

    of agents on independent small teams had AI do work for them in October, the most of any group.

    62%

    of agents using AI on small teams inside large brokerages asked Cowork for help, the most of any group.

    29%

    of hours saved at large brokerages came from Social Agent, not counting office-listing reposts. No other kind of business leans on Social Agent as much.

    Find your business

    What agents in each kind of business handed to AI, and which AI agent or Cowork did the work.

    An always-on assistant

    Solo agents

    One-person Lofty accounts

    77%

    of solo agents using AI received a daily AI morning brief.

    With no one to delegate to, solo agents hand AI the daily grind: following up with every lead, planning the day and keeping records clean. Sales Agent does more than half their AI work, and the morning brief alone is nearly a third of their hours saved.

    What they hand to AI

    Share of agents using AI who got each

    • Daily morning brief77%
    • Following up with leads77%
    • Keeping lead records updated55%
    • Finding leads with Cowork28%
    • Homeowner check-in emails20%

    Hours saved by product

    Sales Agent 57%Social Agent 17%Homeowner Agent 18%Cowork 7%

    AI at work in October

    70% of agents had Lofty AI do work for them; 49% of them asked Cowork for help.

    The most hands-on AI users

    Independent small teams

    Teams of 2–10 agents outside a large brokerage

    74%

    of agents on independent small teams had Lofty AI do work for them, the most of any group.

    Small teams split the work between new leads and past clients: lead follow-up, homeowner emails and the morning brief are most of their hours saved. More than half of those using AI also asked Cowork for help.

    What they hand to AI

    Share of agents using AI who got each

    • Following up with leads66%
    • Daily morning brief39%
    • Finding leads with Cowork34%
    • Keeping lead records updated32%
    • Drafting emails and texts22%

    Hours saved by product

    Sales Agent 46%Social Agent 19%Homeowner Agent 25%Cowork 10%

    AI at work in October

    74% of agents had Lofty AI do work for them; 57% of them asked Cowork for help.

    A team within the brand

    Small teams inside large brokerages

    Offices, units and linked teams of 2–10 agents in a brokerage of 100+ seats

    62%

    of these agents using AI asked Cowork for help, the most of any group.

    They use AI more like a growing office than an independent team. Homeowner emails are their biggest time saver, and AI-written social posts keep the team visible alongside the brokerage brand.

    What they hand to AI

    Share of agents using AI who got each

    • Following up with leads50%
    • Finding leads with Cowork37%
    • Daily morning brief29%
    • Drafting emails and texts26%
    • Homeowner check-in emails21%

    Hours saved by product

    Sales Agent 33%Social Agent 27%Homeowner Agent 27%Cowork 14%

    AI at work in October

    60% of agents had Lofty AI do work for them; 62% of them asked Cowork for help.

    Growing the playbook

    Mid-size teams and brokerages

    Lofty accounts with 11–99 seats where agents work in groups of more than 10

    1 in 3

    agents using AI asked Cowork to find or filter leads.

    As teams grow, AI covers more ground. Lead follow-up is still the biggest job, but Social Agent and Cowork take a bigger share of hours saved than they do for solo agents and small teams.

    What they hand to AI

    Share of agents using AI who got each

    • Following up with leads60%
    • Finding leads with Cowork33%
    • Drafting emails and texts22%
    • Daily morning brief19%
    • Homeowner check-in emails16%

    Hours saved by product

    Sales Agent 40%Social Agent 23%Homeowner Agent 23%Cowork 14%

    AI at work in October

    68% of agents had Lofty AI do work for them; 55% of them asked Cowork for help.

    Brand presence at scale

    Large brokerages

    Lofty accounts with 100+ seats

    29%

    of their hours saved came from Social Agent, not counting office-listing reposts. That share is higher than in any other kind of business.

    Large brokerages use AI to keep hundreds of agents visible: AI-written posts, listing posts and weekly content plans. Agents who use AI still lean on it for lead follow-up (45%) and for finding leads with Cowork (33%).

    What they hand to AI

    Share of agents using AI who got each

    • Following up with leads45%
    • Finding leads with Cowork33%
    • Daily morning brief25%
    • Drafting emails and texts22%
    • Homeowner check-in emails18%

    Hours saved by product

    Sales Agent 32%Social Agent 35%Homeowner Agent 20%Cowork 14%

    AI at work in October

    55% of agents had Lofty AI do work for them; 59% of them asked Cowork for help.

    • Account size is the number of seats on the agent's Lofty account, or on the brokerage account it's linked to. Small teams inside large brokerages are offices, units or linked accounts of 2–10 agents. Covers October 1–31, 2026 (UTC); test and Lofty staff accounts are excluded.
    • An agent counts as active if they logged in or AI completed at least one task for them in October.
    • "Share of agents using AI who got each" counts agents with at least one of that task in October.

    FAQ

    Does AI save time for solo agents as well as large brokerages?

    Yes. The Lofty AI Index shows that AI saves time for every size of real estate business, but on different jobs. Solo agents lean on AI for daily planning and lead follow-up, small and mid-size teams for lead follow-up, and large brokerages for social marketing that keeps hundreds of agents visible.

    How does AI usage differ by type of real estate business?

    The Lofty AI Index groups agents into five business types: solo agents, independent small teams, small teams inside large brokerages, mid-size teams and brokerages, and large brokerages. Each group hands different work to AI, and the index shows which AI agent did the most work and which tasks saved the most hours for each one.

    How can real estate agents use the Lofty AI Index?

    Agents can use the Lofty AI Index to see which tasks other agents are handing to AI and how much time those tasks free up. Comparing results by business type and by state helps agents and brokers spot where they could automate more of their own follow-up, marketing and CRM work.