Lofty vs Agent Image
Both platforms help real estate professionals build a polished online presence. Lofty brings concierge design, hyperlocal visibility, IDX search, and lead follow-up together in one growth-focused website.
You choose a design package.
Live in about 3 weeks
We build your growth engine.
Design model
Agent Image
Design and customization vary by package.
Lofty
Custom-built around your brand and local expertise.
Property search
Agent Image
IDX options and coverage vary by package.
Lofty
Built-in IDX turns property searches into lead opportunities.
CRM & follow-up
Agent Image
Connects with supported third-party platforms.
Lofty
Connect every lead to smarter, faster follow-up.
Local & AI search visibility
Agent Image
SEO services vary by package and scope.
Lofty
Hyperlocal content helps buyers discover you earlier.
Service model
Agent Image
Service scope depends on the selected package.
Lofty
We build, write, and launch it for you.
Last reviewed: August 26, 2026.
— Why Lofty —
More than a beautiful website. A connected growth experience.
Concierge-built around your brand
Your site is shaped around your listings, service areas, photography, and brand direction — with a dedicated team guiding the build from kickoff to launch.
Property search connected to follow-up
Turn IDX search activity into actionable lead context through native Lofty CRM integration, available as an upgrade.
Built for hyperlocal discovery
Neighborhood and city pages, structured content, and schema help search engines and AI experiences understand the markets you serve.
A managed path to launch
Lofty launches most sites in about three weeks, with clear milestones for content collection, design, optimization, review, and launch.
— Migration —
Live in about 3 weeks.
Four steps to move to Lofty Front, the done-for-you website solution from Lofty. Same domain, no SEO loss.
01
We gather
Brand kickoff — listings, photos, service areas, brand direction.
02
We build
Designer ships your site, with a landing page per service area.
03
We rank
Schema, hyperlocal tuning, AEO-friendly content. Blog live at launch.
04
You approve
Final review with you. We launch. You start closing.
Lofty Front
Everything you need to grow online.
One done-for-you website. All the essentials to get found, capture leads, and win more clients.
- Done-for-you website Designed & built by our team, live in ~3 weeks
- Hyperlocal SEO Schema-tagged pages for every neighborhood you sell
- AI search visibility (AEO) Built to be cited by ChatGPT & Gemini
- Live MLS/IDX sync Across 500+ boards
- Custom domain & brand Your own domain with custom brand design
- Lead capture on every page Built-in follow-up to turn visitors into leads
See plans
Explore how Lofty Front can grow your visibility and leads.
Get a custom quote and plan that fits your business.