Automated Nurturing

Work smarter, not harder, with our time-saving, intelligent features.

Listings for Leads

Harness your MLS data effectively.

Auto Property Alerts

Avoid having to manually set up property alerts one by one. Our system can produce auto alerts for them based on their history and behavior.

Instant Market Analysis

Keep your buyers and sellers up-to-date on market trends to encourage them to act soon.

Listing to Lead Matching

Match the right listings to the right buyers. Use Lofty to find the best matches from the MLS based on their search criteria.

Manage Communication

Quickly deliver important messages.


Use Lofty to text your clients individually and via mass text. Manage all conversations directly in the system.

Email Integration & Auto Emails

Integrate Gmail, Exchange, iCloud, Yahoo!, and others to ensure that every email conversation with clients is maintained in one place. Auto-triggered emails also provide an efficient way to build relationships.

Click To Call

With minimal clicks, call your clients, leave voice messages, schedule follow-ups, document conversation notes, and more.

Smart Plans

A powerful and flexible tool to build your business.

Short or Long-Term Lead Conversion

Engage leads with pre-built or custom email campaigns built for short or long term nurturing. Do so based on birthdays, holidays, closing dates, etc.

Process Management

Streamline internal sales and transaction processes with automated action plans. Keep your team organized and productive.

Content Library

A content-rich Smart Plan Library helps give you a running start as you quickly and easily build your toolset.

Auto Import Leads

Manage all your leads from different platforms in one easy-to-use, convenient interface. With a few simple steps, you can migrate or import lead information from third-party providers like Realtor and Zillow into your Lofty CRM. With our automatic import you get near real time sync so you can conveniently manage all your leads from Lofty CRM regardless of the source.

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User Licenses Needed
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